Assessing Impact of Media

Back to Search

Articles

A serious problem the news industry does not talk about

Jennifer Brandel, CEO of the audience-engagement tool Hearken, writes, “The culture of journalism breeds disdain for the people we’re meant to be serving, i.e., the audience.” She continues, “We believe the survival and relevance of the news industry depends on newsrooms’ ability to build meaningful relationships with the people they serve.”

Read more

Leave a Reply

Your email address will not be published. Required fields are marked *