Current‘s Elizabeth Jensen explores the “community impact strategy” that public TV stations in St. Louis and Detroit are implementing. This type of community engagement is different from traditional public television outreach—focus issues are chosen in consultation with community members and initiatives include “highly specific” and measurable goals.Read more
Original insights from Media Impact Funders on how to best gauge media projects.
The latest reports and resources on evaluation practices.
Current news and opinion about this emerging field.
Innovative platforms, frameworks and metrics for measuring the impact of media projects.