“How can a media organization really prove a project increased the public’s knowledge?” Director of Strategic Research at the Center for Investigative Reporting, Lindsay Green-Barber wanted to measure how a piece of investigative reporting changed public awareness on an issue. She provides a rundown of what she did to accomplish this and what she learned.Read more
Original insights from Media Impact Funders on how to best gauge media projects.
The latest reports and resources on evaluation practices.
Current news and opinion about this emerging field.
Innovative platforms, frameworks and metrics for measuring the impact of media projects.