Using neuroimaging, scientists from UCLA and Project Reason set out to uncover what happens in the brain when strongly held political convictions are challenged. They found that these kinds of challenges produced increased activity in the default mode network, which is associated with self-identity, as well as in the amygdala, which is associated with negative emotions. These results indicate that our brains process information that relates to our firmly held beliefs differently from the way they process other information—which may provide insight for those seeking to correct misinformation and change minds.Read more
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