Assessing Impact of Media

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The New Jim Crow: Mass Incarceration in the Age of Colorblindness

This case study describes the publishing, outreach, and dissemination activities around the
release of Michelle Alexander’s The New Jim Crow: Mass Incarceration in the Age of
Colorblindness, a title published as part of The New Press’s Criminal Justice Publishing
Program.  This program seeks to publish books at the cutting edge of criminal justice reform issues and to use these books to wage the hearts-and-minds campaigns that are an essential component of transformational reform efforts.

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