Following our first Media Impact Forum in January and our most recent Media Impact Forum at the Ford Foundation we went back to the West Coast for our first Media Impact Focus: Design Thinking Philanthropy. This convening was generously supported by Microsoft.
Are Social Shares a Good Metric to Judge Journalism?
July 10 2013
In Fortune Tech, Muck Rack CEO Gregory Galant ponders the pros and cons of using social metrics to judge reporting, concluding “For the time being the social share is here. It’s everywhere. It’s got many virtues. It’s got no shortage of flaws. It’s unrivaled and impossible to ignore.”
The Art, Science and Mystery of Nonprofit News Assessment
July 10 2013
Charles Lews and Hilary Niles of the Investigative Reporting Workshop report on the state of the debate about journalism metrics in this in-depth analysis, and identify principles key to building a common framework for impact assessment.
“If we want impact measurement to result in improved services and increased impact, then we have to make sure it works for the nonprofit. Only then should we turn to what funders want out of impact measurement,” suggests evaluation consultant Tris Lumley in the Stanford Social Innovation Review.
Ford Foundation, New York, NY Impact storytelling for social change was the focus of this Media Impact Forum, which continued the conversation started in January at our first Media Impact Forum at Stanford University.