While data has changed the way news organizations are producing and packaging content (think data journalism and data applications), the business of journalism has not been as fast to adopt and adapt to a world where every consumer action and decision point can be tracked, measured and analyzed.Read more
Original insights from Media Impact Funders on how to best gauge media projects.
The latest reports and resources on evaluation practices.
Current news and opinion about this emerging field.
Innovative platforms, frameworks and metrics for measuring the impact of media projects.