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The 2021 Media Impact Forum
Session 4 is Wednesday, May 19
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Popularity of virtual reality is booming, but impact is mixed

“It was too close for comfort, but maybe that was the point,” writes The Case Foundation’s Louise Storm of her first virtual reality experience. Viewing the New York Times’ series “The Displaced”—which tells the stories of three children displaced by war—her initial response was tears. But then the chief of staff to CEO Jean Case began […]

Exploring the return on investment for interactive storytelling

Following the buzz in journalistic circles, it seems clear that interactive stories and productions have the potential to engage audiences in new and exciting ways. But how does this work exactly—and when should funders be stepping in to invest more seriously in such experiments?