Assessing Impact of Media

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Take AIM With New Resources from Media Impact Funders

Media Impact Funders is pleased to launch a new series of digital resources designed to keep members of our network up to speed on the rapidly evolving field of evaluation for public interest media projects.

With principal support from the Rita Allen Foundation and the Wyncote Foundation, Assessing the Impact of Media (AIM) will combine original analysis on this blog with links to breaking news, reports and tools that will help both funders and grantees better track and demonstrate the “so what” of their work.

We’re developing these resources to work in tandem with a series of Media Impact Focus events, which convene foundation leaders, nationally acclaimed journalists and documentarians, technologists and top researchers to collaborate on solutions. Our next event, co-organized with The Paley Center for Media, will take place on November 13. Join us, and check back here to see what we’ve learned, and what comes next.