South Africa’s Ixo Foundation is developing a “proof of impact” protocol that enables a project to document markers of impact (such as when a tree is planted or a film is screened) and store them via blockchain. “This enables the claim of impact to be verified as legitimate and for funders thousands of miles away to see that their money has been well spent.” In addition, it creates “a new asset class, a cryptographic token that’s issued as the claim is authenticated,” which could inform how funders evaluate investments in the future.Read more
Original insights from Media Impact Funders on how to best gauge media projects.
The latest reports and resources on evaluation practices.
Current news and opinion about this emerging field.
Innovative platforms, frameworks and metrics for measuring the impact of media projects.