In this book, media strategist Tracey Friesen combines case studies and interviews with successful producers, funding information, key story ingredients, outcome goals, and worksheets to help guide makers, funders and activists looking to use media to create lasting change.
Burrd helps understand Twitter users by providing “advanced insights and analytics” for any public Twitter account, displaying most frequent words and hashtags used, a constellation of the most connected users, and a timeline of the most frequent tweeting, among other features.
Critical diversity checklist for newsroom managers
March 30 2017
Newsroom managers can use this checklist to ensure they are making a tangible commitment to increasing staff diversity. For example: “Because businesses measure what they value, is diversity a metric that matters to you, not just as a numbers game but as a standard of performance that you share alongside others?”
Trigger is a “retaliatory giving” mobile platform that allows enraged Twitter users to instantly donate to causes they care about, and have their donations linked publicly to the offending comments that spurred them to donate in the first place.
Opinary, an audience engagement and insights platform that partners with leading European news publications, just launched in the U.S. The platform uses editorial polls embedded in news stories to encourage users to share their opinions. This creates a live insights dashboard that shows how users feel about particular news topics and which issues are the most (and least) controversial.
Want to think more deeply about how the emotions that media projects evoke might trigger action? Spend some quality time with this smart and beautiful interactive visualization, which was designed in consultation with researchers and the Dalai Lama. One key insight: anger can trigger many different actions, disgust fewer.
NewsWhip Analytics helps news organizations understand content performance and make strategic decisions about distribution by providing a near-real time view of comprehensive social media and engagement data. Users can also compare and analyze engagement trends over longer spans of time.
The Culture Lab developed to “help both seasoned and budding social change activists imagine and design stories that boost attention to issues, engage audiences more deeply, and increase the influence of campaigns.” These include tools for building creative teams, choosing the best story format, knowing your audience and more.
SoPact provides a social impact assessment platform for foundations and impact-driven organizations that uses shared metrics to help aggregate collective data across multiple projects and sites and generate compelling impact stories.